Write For Us

Author: | Last Updated: 19 Mar 2022

BusinessWiki.com.au is one of the most well known and respected resource website for Australian businesses. Our blog is a valuable resource for any Aussie business big or small that wants to succeed online. Each month we publish new and informative content that appeals to builders, carpenters, hairdressers, financial services, electricians, plumbers, and many more. We are always on the lookout for new authors to contribute quality content for our blog.

What are we looking for?

Put simply, we are looking for authors who can create content that is valuable to our website readers.

We are looking for authors who know and understand the topic that they are writing about. Your article submission should be clear and concise, and to the point. You should avoid vague articles that deliver little value to our readers. Most importantly, your article should not read as a sales pitch – this is not what our readers want, and such articles will be rejected.

Your guest post article should be 100% original and not previously published elsewhere.

We only accept guest blogging content that is well written and structured, informative, and use correct grammar.

All articles submitted should use Australian/UK spelling.

Article Topics

Article topics that tend to resonate well with our website audience include:

  • Business Tips and Hints
  • Small Business Finance
  • Training courses for small business
  • Occupational Health and Safety in the office
  • Web Design
  • Web Development
  • Graphic Design
  • How To …

Minimum Requirements

Your article should be a minimum of 700 words in length.

Your article should include and Introduction, H2 Sub Headings, and a Conclusion.

It should include factual information (including Hints and Tips) that our readers will find userful.

How To Get Started

If you’ve read the above information and have decided that you would like to write for us, here is what you need to do.

Head over to our Contact Us page, and shoot us an email with your details.

Be sure to choose the Guest Post option from the Subject drop down list options.

Most importantly, send us details of:

  • Your Name
  • Website
  • Proposed Article Topic

What is Guest Posting?

For those that are perhaps new to the world of guest posting, here is a brief overview of what it is and what are the benefits.

Guest Posting is when a writer/author creates an article and submits it to a website to be published there.

As the name suggests, the writer is considered a guest and therefore is not paid for the article.

So what are the Benefits of Guest Posting?

We are glad that you asked! So obviously it takes some time and effort for an author to create a guest post that is informative and engaging.

But guest posting (or Guest Blogging as it is also sometimes referred to as) is actually a win-win situation for both the author and the website on which it is published.

Some of the main benefits include:

Brand Awareness

When you do guest blogging, your article will naturally include a reference to you business or company. Including these details on different websites (such as BusinessWiki.com.au/blog/) increases the chance that potential customers will find out about your business and brand. As your business becomes more well known in the market thanks to guest blogging, your brand awareness increases.

Author Exposure

When you submit a guest post here on BusinessWiki.com.au you have the opportunity to include an Author Bio. Whilst it is not mandatory to include such a bio (some authors prefer to remain anonymous and instead prefer to promote their brand) it is nonetheless encouraged. One of the main benefits of this is that your exposure as a knowledgeable author in the field that your are writing about increases and grows.

Website Authority

Website Authority is probably the biggest and most important reason for guest posting. Most typically, a guest post article will include a link back to your website. Each time a website publishes an article with a link back to your own website, then your Website Authority naturally increases. Backlinks to your website is the number one metric that Google uses to determine rankings in their search engine. Simply put, to help ensure that your website ranks high in the serps you should try to acquire backlinks from as many relevant websites as possible.

Lead Generation

Every day our BusinessWiki.com.au website receives hundreds of unique visits from Australian web users. Many Aussie small business operators read our blog to find useful hints and tips to help them in their business. When they read your guest post on our BusinessWiki blog they may be inclined to click on the link embedded within your article and head over to your business website. From there you have the opportunity to tell them more about your business or service, and potentially find yourself a new customer.

Next Steps …

Ready to get started? If you have an informative article that you would like to write and have us publish on our BusinessWiki blog, then we would love to hear from you.

Simply head over to our Contact Us page, and send us your details.

Categories: Business Tips